We believe in...


  • Children as purposeful, powerful, inspiring and intelligent human beings in their own right.
  • The importance of nurturing children's innate creativity from birth.
  • The transformations in all areas of children's learning that can happen through inspiring cultural and creative environments.
  • The power of collaborating with artists to spark off ideas that bring children's learning to life.
  • Empowering education professionals to have confidence in their own creative leadership skills.
  • The important role of families in supporting the processes of learning through play.
  • The importance of rigor, research and quality in all creative practice.
  • Our collective and individual responsibility to do everything we can to help children develop their confidence, curiosity, expression, mental and physical health and happiness.